After training more than 25,000 sellers since 2015, we recognized the problem: Consumers, markets, and channels have changed, but sales reps haven’t. If your sales team is struggling to meet their numbers like half of the reps in the country are, you’re going to need to make a significant shift in your process to effect lasting change. Get our top five insights — and recommendations — on how your team can reframe their approach to be more successful in the modern marketplace moving forward.
In this e-book, you will learn:
- Why it’s important to lead with the decision maker’s whiteboard, not your solution.
- What it takes to control the conversation and maintain the decision maker’s attention.