In an effort to boost revenues within accounts too small to be supported by the field organization and the distribution channel, the manufacturer decided to create a telesales team to sell their products direct.
By reading this case study, you will learn how:
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ASLAN® recruited and hired the entire telesales team – both the manager and inside sales reps – and designed the compensation package.
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ASLAN designed the contact management system to manage the call process and house the key customer data.
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Team leaders attended an accelerated program for managing, coaching, motivating, and retaining employees.