Virtual selling rewards the rep who leads.
90% of sellers are still perceived as vendors, even after months working an account, and a screen makes that harder to change. Virtual Selling Skills equips your reps to build trust, run discovery, and deliver value when they can't be in the room.
Your reps will learn to:
- Lead a sales conversation with a customer they've never met in person
- Earn virtual meetings with the decision makers who matter
- Run discovery that gets past surface answers on a video call
- Deliver a virtual presentation that lands
What Is Virtual Selling Skills Training?
ASLAN's Virtual Selling Skills (VSS) program applies the same Other-Centered® methodology as Other-Centered® Selling (OCS) to remote and hybrid selling. It equips reps to build trust, run discovery, and deliver a compelling presentation through a screen. VSS addresses the barriers that only show up in virtual environments, like fading engagement and harder-to-read signals. Other-Centered Sellers outperform peers by +44% overall.
A Screen Makes It Harder to Be More Than a Vendor
Buyers are already harder to reach. 82% of sellers report increased buyer resistance, and 90% of sellers, even after months of working an account, are still perceived as vendors.
On a video call, attention is shorter, it's easier to multitask, and the emotional connection is weaker. What worked face-to-face often doesn't work through a screen. Sellers who learn to create receptivity virtually have a clear advantage.
The Unique Challenges of Digital Selling
Even experienced sales professionals struggle with remote selling. These are the patterns we see again and again:
Engagement fades. Receptivity disappears.
Without face-to-face interaction, attention wanders and emotional connections weaken, which makes it harder to create the receptivity needed to influence anyone.
Decision makers get harder to reach
When you can't walk the halls or take someone to lunch, reaching the people who matter takes a different set of strategies.
The truth gets harder to uncover
Standard discovery questions get surface answers on a video call, and reading body language on a screen takes a different set of capabilities.
Traditional presentations fall flat
Slide decks and feature-heavy demos that worked in person often fall flat remotely. They rarely create the same emotional impact.
The Unique Challenges of Digital Selling
Even experienced sales professionals struggle with remote selling. These are the patterns we see again and again:
Engagement fades. Receptivity disappears.
Without face-to-face interaction, attention wanders and emotional connections weaken, which makes it harder to create the receptivity needed to influence anyone.
Decision makers get harder to reach
When you can't walk the halls or take someone to lunch, reaching the people who matter takes a different set of strategies.
The truth gets harder to uncover
Standard discovery questions get surface answers on a video call, and reading body language on a screen takes a different set of capabilities.
Traditional presentations fall flat
Slide decks and feature-heavy demos that worked in person often fall flat remotely. They rarely create the same emotional impact.
Built for the Challenges of Remote Sales
Most virtual selling training focuses on technology tips without addressing the core challenges. Virtual Selling Skills equips your team with the full set of capabilities to sell well in a digital environment.
Engagement & Connection
Online Barriers
Customized
Practical Tools
Measurable Results in Virtual Sales Performance
+44% Performance
Other-Centered Sellers outperform their peers overall, and VSS applies the same method to remote selling.
Restored Confidence
Sellers who know how to navigate remote selling approach each call with confidence, which leads to more outreach and more engagement.
Higher Win Rates
With virtual discovery and presentation capabilities, reps are better equipped to advance and close deals remotely.
Reps Who Stay
When reps have the capabilities to succeed in digital selling, the job gets more satisfying, and that helps you keep good people.
For Teams That Sell Through a Screen
Enablement and L&D leaders bring in Virtual Selling Skills when more of the selling happens on video calls. The workshop is for:
Field sellers moving to hybrid or remote roles
Inside sales reps
Account managers working in digital environments
Sales leaders guiding remote teams
Pre- and post-sales tech support running virtual demos
What Will Sellers Learn in Virtual Selling Skills?
VSS follows the Other-Centered® Selling framework, adapted for the screen: four OCS capabilities (Trusted Partner, Engage, Discover, and Build Value) plus the tools and habits of selling virtually.
Trusted Partner: Earning the Right to Lead
Engage: Getting More Meetings
Discover: Uncovering the Truth
Build Value: Delivering a Virtual Presentation
Tech Tips: Tools and Strategies
Schedule a consultation to learn how this would look for your team.
What Sales Training Formats Are Available?
Onsite
Classroom delivery built around practice. Reps work through role plays, group discussions, and hands-on activities that build confidence and change how they sell digitally.
Virtual
Working with a remote team? Our virtual training runs live with an ASLAN instructor. Whether your reps are across town or across the globe, they get hands-on learning that sticks.
On-Demand Learning
Looking for a self-paced option? Our on-demand training packages what we teach about remote selling into short modules. Reps get practical, role-specific guidance they can use anytime.
Train the Trainer
Already have internal trainers? Our virtual selling content can be licensed, and a three-cycle certification equips your team to deliver and coach it under an ASLAN license.
Client Spotlight:
Putting Virtual Selling Skills to Work
"Just because you can sell in person doesn't mean you can sell virtually. We learned this the hard way when our entire field team suddenly had to operate in remote sales environments. After implementing the VSS program, our team's virtual meeting acceptance rates increased by 37%, our digital sales win rates improved by 22%, and perhaps most importantly, our reps' confidence in remote selling was completely restored. They now approach virtual sales conversations as an opportunity rather than a limitation."
VP of Sales, Technology Services Company
Why Global Sales Teams Choose ASLAN
Training Industry named ASLAN to its 2026 Sales Training and Enablement Companies Watch List, citing ASLAN+ as the AI-powered coaching platform. ASLAN is also a representative vendor in Gartner's 2025 Market Guide for Sales Training Service Providers and holds 4.9 out of 5 on Gartner Peer Insights from 64 verified reviews, 95% of them five-star.
Across 30 years, ASLAN has delivered training to 100,000+ sellers in 47 countries and 17 languages.
Common Questions About Remote Sales Training
What are virtual selling skills?
Virtual selling skills are the capabilities to sell products and services through digital channels, without face-to-face interaction. They include building relationships remotely, communicating well in digital channels, presenting virtually, and reading and responding to non-verbal cues online. Virtual selling calls for adjustments to overcome the barriers that physical distance and technology create. These capabilities matter for any sales team that sells remotely, even part of the time.
How does the VSS program develop virtual selling skills?
Virtual Selling Skills builds remote sales capabilities through a structured approach:
- Mindset shifts that frame digital selling as an opportunity
- Techniques for building connection and trust through virtual channels
- Frameworks for effective remote discovery
- Presentation methods that create emotional impact in a virtual setting
- Practical fluency with online selling tools and platforms
Training includes role plays of real customer scenarios, practice on virtual meeting platforms, and techniques for common remote selling obstacles.
How can virtual selling skills improve our sales outcomes?
Sales teams that master remote selling consistently see:
- Higher meeting acceptance rates: by positioning value well in initial outreach
- Better discovery: by using questioning techniques that uncover real needs virtually
- Shorter sales cycles: by keeping momentum despite the distance
- Higher close rates: by creating emotional impact in virtual presentations
VSS builds these capabilities across every part of the online sales process.
How do virtual selling skills differ from traditional sales techniques?
Remote selling calls for different approaches in several areas:
- Engagement: without physical presence, holding attention takes specific digital techniques
- Trust building: relationships develop differently through virtual channels
- Discovery: reading subtle cues and getting honest answers takes sharper questioning online
- Value demonstration: creating emotional impact takes different presentation frameworks
VSS helps sales professionals make the shift from face-to-face to virtual selling, so they stay effective in any channel.
How does the VSS program support long-term adoption?
Virtual Selling Skills equips participants during training and supports them afterward with:
- Post-training support: follow-up coaching and mentoring for remote selling
- Digital resources: on-demand modules for reinforcement
- Manager enablement: equipping sales leaders to coach and reinforce online sales techniques
Can virtual selling effectiveness be measured?
Yes. Remote selling effectiveness can be tracked through:
- Virtual meeting acceptance rates: are more prospects agreeing to digital sales meetings?
- Virtual sales cycle length: are deals moving efficiently despite the distance?
- Digital engagement: are prospects actively participating in online interactions?
- Close rates from virtual sales: is remote selling turning into revenue?
VSS helps teams track these metrics so the results hold.
Can VSS be customized for different industries or selling environments?
Yes. The foundational capabilities stay the same, and the program is adapted to your industry, buying process, and customer types. We tailor content to your digital sales challenges and customer scenarios so it applies right away.
How long does it take to see results after implementing virtual selling skills?
Many teams see an immediate improvement in how their virtual meetings go. Measurable business results typically emerge within 4-6 weeks as the capabilities are reinforced and applied. VSS includes ongoing coaching and reinforcement to help teams build on early improvements.
Have more questions or want to see if VSS is right for your team?
We're here to help. Whether you're curious about the program details or want to know how VSS could work for your remote sellers, let's talk.
Schedule a complimentary consultation with one of our experts to see how Virtual Selling Skills can fit your team.
Virtual Sales Training That Works
ASSESS | ALIGN | CUSTOMIZE
Your organization is unique. Your people are unique. You need a rep and leadership development plan that is built specifically for your remote sales environment. Pre-work will be assigned so that all leaders and reps come prepared to learn, having established baseline knowledge of our process, approach, terms, and more.
During the Prepare phase, we take a comprehensive approach to understand your unique challenges and align leadership to set the foundation for lasting change.
- Discovery: We begin by identifying what's happening on the front lines: what's working and what's not in your virtual sales efforts. This includes assessing your reps' current remote selling approach and gathering insights to tailor the program for maximum relevance.
- Leadership Alignment: Engaging leadership early to ensure buy-in and long-term support for the virtual sales training.
- Customization: Tailoring content and activities to meet the specific needs of your team, industry, and digital selling environment.
EMBRACE | EXPERIENCE | EXECUTE
- Workshop Training: Our hands-on workshops ignite the desire to change and build the foundational skills needed for effective virtual selling.
- Interactive Experiences: Participants engage in role-plays, group exercises, and scenario-based learning to practice online selling techniques in real-world contexts.
- Skills Reinforcement: Real-time feedback and collaborative exercises ensure that new virtual sales skills are immediately applied.
COMPREHEND | APPLY | MASTER
ASLAN+ Sustainment Plan
The journey doesn't end with the workshop. Our ASLAN+ Sustainment Plan provides ongoing coaching, on-demand resources, and AI-driven support to help your team embed new virtual selling skills into daily routines. The platform's AI-powered coaching and just-in-time resources ensure your team consistently applies what they've learned, driving long-term behavioral change and measurable results.
Discover how ASLAN+ can keep your team performing at their best in remote sales.
- Comprehension: Supported through mobile, AI-powered apps, digital learning curricula, and webinars to reinforce virtual sales concepts.
- Application: Practical tools and micro-learning modules ensure skills are consistently applied in digital selling environments.
- Mastery: Frontline leaders are equipped to coach and support long-term success in virtual sales.
Win More Deals Through a Screen
If you own seller performance and your team sells remotely even part of the time, this is where receptivity gets hardest to build. Virtual Selling Skills equips your reps to create it, lead the conversation, and deliver value when they can't be in the room.
Tell us about your team and a member of our team will reach out within one business day.